Join Business and Nonprofit Librarian, Alexandria Robison, to learn about different ways to research your customer base, trends, competitors, and more!
Before you launch a business or a new product it is essential to do both consumer and market research to know if your idea will be successful. In this session, we will look at databases available for FREE through the library that makes this daunting task manageable and straightforward. Afterward you will have the skills to find local competitors, assess market and consumer trends, and identify your potential customer base.
Registration is not required, but is recommended.
AGE GROUP: | Adults (18+) |
EVENT TYPE: | Ives Squared | Economic Development and Nonprofits | Digital Learning and Technology | Careers and Job Skills |
TAGS: | Small Business | Non-Profits | Entrepreneur | Databases | Community Resources |
The Ives Main Library, designed by renowned architect, Cass Gilbert in 1911, is a cornerstone of the historic New Haven Green. The facility is a community treasure and features unique design details, including several WPA-era murals. Ives is open 54 hours a week, Monday-Saturday, and houses major public service departments for children and teens as well as adult reference, a computer tech center and Ives Squared, a newly renovated space for innovation and entrepreneurship.